Money Making Blog

Almost every time I start an e-mail newsletter with my blog (as I did yesterday, as I dramatically the number of subscribers) I People ask me why I am the newsletter?
The questions about the newsletter as a means often:
• E-mail is not the old?
• Is not the new RSS is the right way?
• What about social networking – not as efficient as newsletter via e-mail?
• not very newsletter and a not very conversation?
• If this is not the construction of a “list” as a way to make online marketing a thing of the past?
• Is the blog is not to replace the newsletter?
Then I can see why people would like these kinds of questions – to nominate, if I only one way, the technology or had the biggest influence on the construction of my blog readers – newsletter is just up there, especially since the expulsion of the services AWeb.
Let me qualify by saying that it is a little vary blog blog feature of the issue and the kind of readers they attract.
8 reasons why I newsletter and the benefits they
Before we go – let me say that I am not talking about RSS in the e-mail newsletter pointed out that converting your RSS feeds in e-mails. I’m talking about building a list of participants will receive per week or per month (or any other time) to write newsletters. It could be people in your blog and the posts that you have written, but it has the goal of writing and often contains other exclusive subscribers to the newsletter.
1st Creation of newsletters loyalty
The majority of blog readers never again.
The sad truth is that despite all efforts, there is much traffic on most blogs. People come from a search engine, another blog or a site or a site for social media – they stay for a few moments, what they can consume and then go.
Less than find a way to “hook” to the people back to your blog most of your readers will not return. That is not, they do not want your site or bad – they have simply forgotten and / or do not have the means to remember blog.
A newsletter is a possibility these people on your blog a means to choose to be reminded to return to your blog. This also applies to the RSS feeds, but a newsletter reaches a large number of RSS (More on this below).
2nd Newsletter and the development of relations of trust
After two years of sending newsletters every week in my readership in DPS, I am now beginning to interesting interactions between participants. They are, like they told me via e-mail to a friend.
What I find is that the weekly newsletter (which I have a photo of myself and with others can share in the excerpts from my life, including the birth of children, trips I take the things that I just) are, I am very familiar with my players. They seem to believe, how they know me. “It is difficult to explain, but I suppose if you as many e-mails from someone that these people from me – they really” know-moi “(at least on some levels).
Not only the e-mail relationships and private life with your readers – they create a climate of confidence. My newsletter of the participants subsidiary offers much more than normal readers of my blog. They seem the recommendations that I do, and try the things that I propose.
RSS and blogs may be just the relations of confidence and well – but I suspect that adding newsletter e-mail address in the mixture added.
3rd Drive newsletter pages / Traffic
My biggest traffic days are the ones I newsletters. I-use of newsletters, the new messages on the blog and the most important discussions in the forum, which I chair. Very helpful, the current positions and discussions of more traffic links in the newsletter of the reader.
Interesting – if you need an ‘explosive’ burst traffic specially in a newsletter can be great to do this. Example:
• if you are introducing a new product or service and if you want to kick it off well – with a newsletter and a blog
• when you launch a new membership – are you doing on the same day by Newsletter
• if you are looking for a job to do, even on a social bookmarking site like Digg – a digg button on the item and a few minutes later, you send your newsletter pointing people at the post office.
This sudden gusts of traffic can really help a momentum of projects that you start.
4th Newsletters are familiar
Most of your readers do not know what an RSS feed, and unless you provide an option for e-mail subscriptions are not likely to “subscribe”. RSS is then that more and more awareness, some research shows that it is too slow, and also a highlight in their use. Personally, I think that he will continue to grow and people are used (even if they do not know that they are using the technology) but also e-mail (at least in the short term) to one of the most commonly used forms of communication on the planet.
It is a bit depends on your theme and the public. Some of your readers will be warned Technology (RSS and animal) and others, in this case May e-mail newsletter is not quite as effective – but I suspect that in most slots with a circular information becomes effective.
5th Newsletter establishment of a community and the commitment Reader
A word to come, like myself, with my circular of the participants is accession. “I use the word, but increasingly that the participants to see themselves as” members “or as having the accession”. I find it interesting that the participants no more than an e-mail (as participants), but as something or joined as a member of a community.
I suppose that the recording is something to show a degree of involvement and commitment in one location – so they invest something in your blog and to believe as participants.
-I, the words “basis of the community” about because I think that those who engaged in a newsletter are often among the faithful and members affected by the blog community. These are people inside word on your site and you say, they want to know what happens as quickly as possible. You have permission in touch with them – in consequence, they are a strong group of people know and are able to (and they can actually help you increase your blog, because they can be effective for you evangelical).
6th Newsletter, you can target audiences and readers
AWeb as a tool to run your newsletter, you have access to all kinds of interesting tools, statistics and possibilities. You can use the links in your mail will receive more clicks (which can be used as a form of research, what the reader to answer), but you can also segment of readers in different groups and individual messages.
Example:
• You can receive the newsletter only for specific new participants – for example, send an e-mail each month just for those who have signed, and stresses that the filling of key positions in the archive.
• You can use the links on membership in your e-mails and e-mails with special offers
• You can e-mail special edition just for subscribers who never open e-mails (subject to the examination of the lines with different strategies in the company)
Really the sky is the limit of what you can test and how you can target the reader.
7th Newsletter help Momentum
I-my newsletter, not only for the promotion of content and its subsidiary products, but a sense of momentum in my blog. Every few weeks in my blog I will photograph of a little more participants with an overview of the steps that we have achieved as a community mentioned that we had in the mass media, new features we add, etc. In this way I give those , Which is a feeling that they are a part of something exciting and more and more.
I think what I do, what the reader very well and my answer to the comments of the nature of its website to help to develop (through the promotion of their friends).
8th Newsletter the possibilities for monetization
Newsletter open another road for the benefit of those of your online business development.
I have already mentioned several times that the newsletter can only be effective when it comes to programs – but they can also be a good thing when it comes to advertising revenue.
Sale of advertising space in our newsletter can be very lucrative if your readership. I found that the advertisers have to pay a high CPM because they know a circular of the participants are usually very dedicated and loyal readers (and very concentrated to a market niche).
For more information about e-mail newsletters
• Why do I deliver my AWeb Newsletter
• When should you a newsletter on your blog?
• To increase your / s newsletter subscribers